Much of it landed on his own labels-Hardgroove, Ingoma and Theory-and it was aimed directly at the dance floor. Like many working in that era, Sims' early sound was percussive, propulsive and, above all, powerful.
Along with fellow veterans such as Surgeon, Regis, James Ruskin and Mark Broom, he helped define the sound of British dance music throughout the late '90s and early '00s.